How TVOD is attracting viewers with new content!

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Life is all about grasping right opportunities and letting go of unwanted things. In today’s jet age, everyone wants things fast and ‘patience is a virtue’ is not the applicable quote for this generation. And TVOD (Transactional Video on Demand) services have clearly understood that if they want to attract more viewers, they need to come up with new content that is engaging. Firstly, let us simply understand the term ‘Transactional Video on Demand’- It is a distribution method by which customers pay for each piece of VOD content. Mostly, this feature is applicable to movies but is also used for series and in particular for sports and events.

Get amazed by TVOD at a minimum rate

Are you a victim of over-priced movie tickets at theatres and are also tired of spending too much money on food? We all are. Gone are the days when movie tickets were as cheap as visiting a theme-based park. Now, life has become more demanding and people are just slaves to inflation. However, life always has two sides to it, and the sunny side is transactional video on demand, that showcases movies and TV shows at a more reasonable rate, compared to theatres that portrays a sweet promise but in reality loots you off your riches.  With TVOD, all you have to do is pay for the movie and watch it from the comfort of your home.

New content to attract customers

People get really excited when the weekend arrives as it is the only day when they get to relax and chill at home. And to beat the stress, everyone is watching a movie or a series, but even the best laid plans get washed out, thanks to TV that doesn’t come up with any new content that is exciting and fun to watch. But, don’t fret, you can bring happiness back into your life by ditching the old traditional way of watching a movie and switching to TVOD services, where you can choose to watch new movies and TV shows by paying a reasonably low amount. However, this was not the scenario before but service providers realized that in order to retain and keep the consumers glued, they need to bring variety and new content to the house. Service providers started widening their contacts and bought TVOD rights of new movies and series. This step has definitely improved the viewer’s experience.


There is no war between TVOD and SVOD consumers so the question of choosing one over the other doesn’t arise. It solely is a matter of choice; some people prefer a medium that suits them. But curiosity doesn’t end with curiosity; it ends with an answer that is satisfying. So the battle between TVOD vs SVOD comes with a peaceful result. Each platform has its own benefits and there is no comparison between the two. With SVOD services, you have a wide variety of content available spread across numerous genres and the best part is you can watch limitless content and even unsubscribe from it whenever you want. Whereas with TVOD, a consumer can pay to watch a single movie or TV show that is priced attractively. And, Video on Demand is rising in popularity because the content is fresh, innovative and juicy.

At the end of the day, everyone wants an easy life and no matter which medium we choose, we have opted for leisure and we shall have it. Also, people are always on the lookout for something new and these service providers are doing everything possible to woo the audience. Technology and the human mind are proving to be a lethal combination in the world of entertainment.

We are experts and researchers from the domain of film distribution, content acquisition, copyrights acquisition and content rights. We keep up with the changing trends in the industry to present insights and information pertaining to a wide array of interesting topics from this domain.